29
Oct

Guide to Polyurea Coating Market Dynamics

Global Polyurea coating market is a quarterly report that gives the financial statistics regarding the polyurea coatings market, company overview, sector, market size (volume, revenue, and economic growth), market forecasts and pattern. The global polyurea coatings market is one of the most diversified markets in the world. It is constantly growing due to new technology, new materials, and new coatings. With this increase in demand there are also many opportunities for polyurea coatings manufacturers and distributors.

As a whole, the global polyurea coatings market is broken down into two major categories based on the geography of the market. One segment is North America and the other one is Europe/Oceania. These countries provide a large base of customer base. North America accounts for over 50% of the global polyurea coatings market, which is mainly driven by the U.S.A.

For any business to succeed in the global polyurea coating market, the primary key is creating a robust, well diversified, and competitive new product portfolio. One of the ways to create a new product portfolio is to diversify your customer base by offering your existing customers more value added services or products. For example you can increase your sales in an existing customer base with the introduction of a new product line such as eco-friendly polyurea coatings systems. Or expand your customer base by introducing a new product range within the same family of products. As an example if you already manufacture and sell thermal insulating materials such as polyurethane foam panels, then expanding your product portfolio by offering thermal spray coatings systems may be a way of increasing sales.

Another way in which the polyurea coating industry includes u.s. based clients is that the U.S.A. based coatings companies are primarily located in the northern part of the country where the moisture content is less than the southern states and thus less likely to be experiencing extreme winter conditions. In the case of thermal spray components such as polyurethane foam panels and polyurethane foam boards, moisture is less likely to evaporate quickly from these materials in the cold, so less moisture means a faster drying time which means a faster manufacturing time too. The drywall industry in the U.S. also benefits from less moisture being absorbed by the material when it is sprayed into the wall due to the drywall dust and dirt easily blowing out into the air. As a result the dust is washed away before the coating even gets to the wall surface, leaving a clean and smooth finish that looks better, even in harsher weather conditions.

It is important to realize that polyurea coating does have one negative aspect to its composition which is that the UV exposure from the sun causes a degradation of the resins’ surface durability. Due to this degrade your polyurea coating products will require an extra coat or two once a year. The other disadvantage of the polyurea coating in comparison with epoxy resins is that it does not provide a hardener component. This means if the UV exposure exceeds the maximum level allowed under the manufacturer’s instructions, a hardening agent is needed to protect the surface of the resins.

One important factor to look for in the forecast period is the volatility of price. Volatility is a measure of the amount of change in price measured against time. Typically, the higher the volatility the higher the risk to the producers. If volatility exceeds a certain level then the companies producing the polyurea coatings may start experiencing some premature leakage. While a lot of attention is paid to the forecast period in the technical analysis of coatings market dynamics, this should not be the only deciding factor.